Some consumers are choosing to pay a premium for detergent and other consumer products, while others are opting for alternatives to the brand name.
But the latest national survey from the National Retail Federation finds many consumers continue to favor brand names over alternative brands and that brands are still getting more and more expensive.
The survey found a majority of consumers are willing to pay more for detergents and other packaged products, with brands that are more expensive now getting a majority, but less so in recent years.
A majority of those surveyed said they would be willing to spend more on detergent if they could, and the industry continues to be on the rise, with manufacturers such as CVS and Rite Aid selling more detergent products in 2017.
“The consumer has become more educated about what the products are, and more aware of what their options are,” said Matt Stahl, the executive director of the National Association of Retail Chemists.
The NAR has been pushing for more choice for consumers.
The group wants consumers to shop online and to shop with their phones and tablets, instead of buying one brand of detergent.
That way, they can get a good mix of products, Stahl said.
That’s been a priority for the trade group, which has also worked to educate consumers on the dangers of overuse and toxic ingredients.
In addition, the NAR said the association is lobbying for laws that would require manufacturers to disclose the ingredients in their products.
While some consumers are using alternatives to brands, the trade association is concerned that consumers are not using them responsibly, such as avoiding certain products or using ingredients in smaller amounts.
“There’s a general reluctance to take responsibility for using products that are not labeled as such,” Stahl told ABC News.
Some people are choosing the products in a way that is different from the brand.
“People are using more and better ingredients, more expensive products,” he said.
“And the people that are buying them are also using more detergent and other products that have less and less benefit.”
The NAB says brands like Target and Walmart are leading the way in consumer choice.
While the NAB surveyed 1,839 adults, it’s also collected data on the preferences of 4,741 adults and their opinions on brands.
“A significant percentage of people have not been educated about the benefits and health benefits of detergently using products, and they have a high level of distrust,” said Stahl.
“They believe that brand names are the only thing that they can trust, that they are safe and effective and they’re the only products that they need.”
Target, Walmart and CVS all made major changes last year.
They all removed a $3 coupon for the first time in over a decade.
Target stopped giving coupons to people who did not have a Target gift card, and Walmart stopped giving them for shoppers who didn’t have a Walmart gift card.
Consumers can now buy the detergent at CVS, Rite Aid and other retailers.
Target, Walgreens and other brands also announced that they would offer a free trial of a new line of home and garden products.
The new line is called Home and Garden Plus, and it includes detergent like the CVS One Shot and the Walmart Fresh and Low-Sugar Home and garden brands.
The labels on these products say they’re “for use on all surfaces, including the ground.”
The products are also made with plant-based ingredients and are not made with sodium hypochlorite, which is found in bleach.
The brands also said they will start selling a range of home products from brands like Home Depot and Home Improvement Stores, and will begin selling a wide range of products from Walmart.
The manufacturers of the products, however, have said that consumers can still purchase the products without a trial.
Consumers who want to avoid using the products can purchase them in bulk, which are sold at Walgops and other stores.
The consumers are also buying the products at Target stores.
Target and Walgop are the latest brands to announce that they will stop selling products that use sodium hypichlorite.
Earlier this year, Walmart stopped selling a product called the One Shot, which used to be sold in stores but was discontinued in stores.
A Walmart spokesperson told ABCNews.com that the One Shots no longer are sold in its stores.